At Modovolo, we’ve shamelessly stolen this from the playbook of Southwest Airways. You see, 40 years in the past, Southwest found out that folks pay airways to fly them locations.
Sounds easy – and it’s – however it was a basic revelation as a result of Southwest then realized that if, for instance, a aircraft may fly to 10 places in a day as a substitute of 5, it could be like having two planes in a single and Southwest may promote extra tickets – and earn more money.
The trick then was to maintain the aircraft within the air as a lot as doable.
It’s why Southwest developed a playbook for the “10-minute turnaround.” Southwest thought: when the aircraft pulls into the jetway, let’s get the passengers off the aircraft, clear the seats and flooring, refuel the aircraft, and re-load the aircraft with new passengers – all below 10 minutes – then we are able to get the aircraft again within the air.
This meant that the aircraft was within the air. So much. Earning profits.
And since Southwest’s planes are within the air way over its opponents, Southwest has all the time been worthwhile (aside from 2020 throughout Covid) and has all the time grown its revenues. Its opponents’ planes spend extra time on the tarmac and people opponents have spotty data of profitability.
The lesson is that: a aircraft within the air is getting cash. And a aircraft on the tarmac is shedding cash.
The identical lesson applies to drone operations. Your drone must be within the air so that you can take images, do the inspection, unfold insecticide, and many others. – and similar to Southwest, the longer it’s within the air, the extra worthwhile you can be.
You might be similar to Southwest’s opponents you probably have a drone with a brief flight time. Your “aircraft is on the tarmac” and you’re shedding cash.
