At the moment, Modovolo introduced the appointment of Scotty Morrison as the corporate’s new chief advertising and marketing officer (CMO).
“Modovolo’s mission,” stated Justin Name, Modovolo’s CEO, and co-founder, “is to design merchandise with first rules considering to have the very best performance-to-cost ratio of any drone know-how. And we relentlessly concentrate on lean manufacturing to continuously and radically decrease costs. Due to his wonderful background at a number of the most profitable corporations, Scotty understands that mission like nobody else.”
Scotty is a passionate, dedicated, and bootstrapped advertising and marketing chief with deep expertise constructing and delivering confirmed playbooks and outcomes for hypergrowth-focused, world know-how corporations together with virtually a decade at Salesforce (throughout its progress from 1,000 staff to 10,000 when he left), Workday, Autodesk, and most not too long ago Copado, a mid-stage $100M ARR SaaS firm ($8m when he joined) within the Perception Enterprise Portfolio and Salesforce ecosystem.
Earlier than 20 years in know-how and SaaS, he spent virtually 10 years within the promoting trade managing giant manufacturers akin to Apple, HP, Charles Schwab, and Lockheed Martin Aerospace.
“I’ve seen and pushed corporations from start-up part to quick progress to trade titan,” stated Scotty, “and so I look to work for corporations that may obtain that trajectory. Once I was launched to the Modovolo group, I knew that they had that potential. They’re culture-focused with the intention of constructing an amazing firm. Plus, their drone is a sport changer. I wished to be part of that.”
Justin Name continued: “We rent primarily based on 4 standards. The primary is that you simply can’t be a jerk. We solely rent good folks. The second: you have to be a tough employee with the fervour and work ethic to succeed. The third: you have to be intellectually curious (as a result of you possibly can’t repair silly). And fourth (however solely when you have glad the primary three standards): you will need to have wonderful abilities. Scotty embodies all elements of the 4 standards.”
Scotty and Justin instantly hit it off once they first began speaking as a result of there was an ideal alignment between how each of them take into consideration the rules that make for an amazing firm.
Scotty explains, “I’ve labored with nice corporations and the one commonality amongst all of them is that they’ve the precise rules and values. Taking prospects from consciousness by advocacy is core to the Modovolo advertising and marketing machine and behind that’s Justin and a management group dedicated to practising and residing values and constructing a particular firm constructed to final. I consider that Modovolo has the precise rules.”
Justin explains, “We’ve taken classes from the nice corporations akin to Apple, Toyota, Tesla, and SpaceX. Let me provide you with two examples:
‘Stroll the Gemba’ is one thing that Toyota stresses in its decision-making. It means: it is advisable to see the issue firsthand. Reside it. Really feel it. Solely then are you able to search for an answer.
One other instance: First Ideas Pondering. That is one thing Elon Musk preaches to his corporations. It’s a must to boil the issue to its core parts. Query all the pieces.
We consider that Strolling the Gemba and First Ideas Pondering are very highly effective collectively.”
Scotty continued: “As is everybody on the Modovolo group, my focus will all the time be on our tradition and on executing Modovolo’s mission and our core rules however sphere of accountability is to create a group of passionate Modovolo advocates and to construct Modovolo right into a UAV/drone model in contrast to some other.”
This appointment marks a big step in Modovolo’s ongoing dedication to increasing its management group with world-class expertise dedicated to its tradition and mission.
About Modovolo
Modovolo is a start-up that’s launched the Raise, an endlessly configurable modular drone platform of Raise Pods and Utility Pods which can be clicked collectively like Legos to construct the precise drone for each software, with hours of flight time, and at a value orders of magnitude lower than something in the marketplace. You’ll need to see it for your self.
For inquiries, please contact: Justin Name, justin@modovolo.com
