Tuesday, September 9, 2025
HomePersonal Finance“You may name me Madame” - From Avenue Porter to Enterprise Proprietor

“You may name me Madame” – From Avenue Porter to Enterprise Proprietor


“I’m now by myself. I’m unbiased. You may name me Madame.”

In a church in central Accra, over 30 girls sat and listened to Amama Ibrahim communicate at their commencement ceremony. Alternative’s Kayayei Commencement Undertaking has come to its ultimate convening—however for months, these girls have come collectively to share their experiences, study new crafts and enterprise abilities, and discover their very own pathways to success.

Amama, a former graduate of this system, was glowing as she shared with the group what their futures might appear to be.

Amama, a former graduate of the program, Accra, Ghana, 2024
Amama, a former graduate of this system, Accra, Ghana, 2024

“I’m pleased with myself. I’m distinctive, and now you can name me Madame.”

Kayayei are head porters who carry heavy masses for retailers, typically hauling issues like meals, toiletries, and different objects. You may see many of those girls supporting enterprise house owners within the open-air markets throughout city. The occupation could be exhausting, and the small incomes they earn don’t typically pay for the necessities for his or her households. To assist make ends meet, they typically buy a few of the objects themselves to promote on busy streets and highways through the rush hour.

Many are moms who carry their kids with them whereas they work. They typically wrestle to search out secure housing, resorting to makeshift shelters within the markets the place they work. Regardless of the numerous challenges, the lifetime of a kayayei is usually their solely choice.

However for girls like Amama, the coaching and assist she’s acquired from Alternative have given her the abilities and assets essential to take management of her personal future.

Amama (center), with Opportunity International UK staff, Lydia Baffour Awuah on the right, and Nana Francois on the left, Accra, Ghana, 2024
Amama (heart), with Alternative Worldwide UK workers, Lydia Baffour Awuah on the suitable, and Nana Francois on the left, Accra, Ghana, 2024

“My life as a porter was very traumatic. You must battle to outlive every single day,” stated Amama, “This program was not straightforward, however it was well worth the wrestle to be the place I’m at the moment.”

In this system, Amama and different girls take lessons that construct new abilities, like bookkeeping and gross sales—and obtain coaching for brand new experience like making cleaning soap and baking. Alternative then gives them with startup kits and capital to assist them construct their very own companies.

The mixed trainings set up a sound footing for the subsequent steps of their lives. Amama’s new abilities enabled her to develop her personal bathe gels and soaps—permitting her to chop by any business middlemen and develop her personal model.

“I used to hold for different individuals, and lots of attempt to purchase at costs that you simply can not afford. We undergo many indignities as road porters,” Amama stated. “However now I could make cleaning soap and take management of my work.”

Amama’s little one now attends college every single day whereas she works her personal store. Amama and her little one are safe in figuring out the place they relaxation her head at night time, an house she might name her personal. And, with nice pleasure, Amama shared that she has been capable of finding a house for her personal mom, whose lease she helps pay each month.

Right now, Amama rests straightforward figuring out that her laborious work and dedication was supporting different girls in search of to rework their lives. She has stepped into a job as chief and mentor in her neighborhood, coaching different girls in this system to equip them with the identical abilities she acquired—paying it ahead for dozens of different girls.

“Now, I’ve a roof over my head,” she stated. “I’ve my very own enterprise. I’ve management. You may name me Madame.”



RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular

Recent Comments